email marketing vs mobile marketing

B2B Marketing, Digital Marketing, Email Campaign, Email Hosting, Email Hosting Services provider In India, Email Marketing, Email marketing service providers in india, Email Marketing Software, email marketing statistics, Email Marketing Tips, email marketing vs mobile marketing, Latest Technology, Latest Trends, Mail Marketing, Mail Marketing India, Marketing, Marketing Automation

5 Best Practices for E-mail Marketing Testing

Here are five pro tips for email testing:

 E-mail Marketing Testing

Keep it simple : E-mail Marketing Testing

Test the basic elements first: subject lines, “from” names, and email copy. It does not take too much time or creative work to come up with some simple tests.

Standardize email send times : E-mail Marketing Testing

When running any A / B test, make sure to normalize your sent time. Even a 30-minute difference can change the results of your test. Do your best to send emails simultaneously to send the optimal time to your customers.

Choose your sample sizes wisely : E-mail Marketing Testing

If your sample size is too small, you can actually say a winner without one. As a good rule of thumb, make sure you have at least 1,000 observations for any test. For example, if a subject line exam is underway, you need to make at least 1,000 openings per email to see statistical significance. If you did not find the significance, you should run the test again and collect the data.

Test one element at a time : E-mail Marketing Testing

It wants to test more than one variable at a time, because the more you test at once, the bigger the impact you can make and the faster you can improve. But the challenge is that you will not know the individual improvement or decline in each variable. Test one variable at a time, measure the results and roll out the winners in your new email over time.

Listen to your test results : E-mail Marketing Testing

You will see the test result which has no meaning. You do not want to believe your eyes. But email marketing is not a cupcake competition. The best, most engaging email may not be the most beautiful or your favorite. Trust the data and your email results will be starred! [: Gb]

For more related information you can visit migomail and telcob.

Digital Marketing, Email Campaign, Email Hosting, Email Hosting Services provider In India, Email Marketing, Email marketing service providers in india, Email Marketing Software, email marketing statistics, Email Marketing Tips, email marketing vs mobile marketing, InternetMarketing, Latest Technology, Latest Trends, Mail Marketing, Mail Marketing India, Marketing

8 contrivance for Supercharging your Email Marketing

According to the National Customer Email Report by the DMA, for every dollar you spend on email marketing, you can expect a return of $ 38. Why are many businesses still struggling to get email marketing rights? Every week, a new “industry guru” announces that email is dead when it comes to marketing. But the figures do not agree. Here are 8 tactics to help you supercharging your email marketing:-

8 contrivance for Supercharging your Email Marketing

Tell a Story:Supercharging your Email Marketing

No one wants to receive an email that is written for the general public, especially when they have provided personal information to join your email list. But when your email list is very large, and you are using a service to help you complete your email on time, it can be difficult to personalize each one. Using someone’s name is not the same as pronouncing an intimate voice.

Make Sure to Spend Time In Your Subject Line:Supercharging your Email Marketing

When it comes to creating marketing emails, it can be easy to assume that the bulk of the effort should be placed in the content. While every effort should be made to ensure that the content is relevant and engaging, the title should also try as much as possible.

The title can be seen as a “hook”, and when you’re considering resorting to a clickbait title (they often resonate well with the audience), you should make sure that the title is punchy and Is on point. This can help in performing a set process as following:

  • First, think of 20 possible subject lines.
  • Choose the best five of these.
  • Refer these five to your friends or colleagues whom they like.

Of course, you should not conform to this particular process, but you should have something that allows you to invest in your title rather than pop it in your head for the first time.

Create a knowledge gap to spark curiosity:Supercharging your Email Marketing

Knowledge Gaps are the Cliffhanger Ending of Email Marketing. They provide enough information to indicate the recipient’s interest without revealing too much. Levering knowledge gap (also known as curiosity gap, called the basis of those name-based clickbait headlines) is a psychological trick that motivates email recipients to search for more information.

This technique may work well for multi-stage campaigns with one-subject lines. Adding a knowledge gap to your subject line can include asking a question or indicating the value of your email content. Anything that makes your email unique even to leave it unauthorized. In other words, leave the imagination a little for people to click.


  • You guess what just happened
  • Check it out, john
  • that’s how it is
  • Exactly why we do this

Give Away Something for Free:Supercharging your Email Marketing

This is an old-fashioned marketing strategy that meets the test of the time in which industry you are in. People like free things. When customers sign up for an email list, they usually expect to find something special that can save them money – it may be conditioned by other companies, but it is a business model that works . Offering free e-books, free educational webinars, or even just discounts on the product, these are all methods that often achieve high click-through rates.

Concentrate on the Timing of Your Email:Supercharging your Email Marketing

Just as the context and content of your email is important, so is the time. Of course, we are not able to find out how everyone checks their email all the time, but there are some statistics that send an email between 8 and 9 am or 3.00 am. Often gives the best results.

Over time, there are days of the week to consider. As you would imagine, people are often catching up on Mondays and spend less time in their inbox Fridays through Sunday, so usually sending an email on Tuesday, Wednesday or Thursday gives the best results. Of course, there will be some of us who have demographics in many time zones. You should think about online tools that ensure that you are able to send emails based on different locations.

Re-engage Inactive List Members:Supercharging your Email Marketing

This means that more than half the list never clicks, never opens, and never buys. To ensure that you do not lose most of your sales opportunities. It is a good idea to constantly confuse the disabled. For example, sending a special exemption for list members who had not opened the last four to six emails. Or send an update email about upcoming changes. Since last time, this member has clicked on your website.

Target the right day to increase visibility:Supercharging your Email Marketing

Conflicting studies are conducted on which days of the week to send messages to busy people. Some find that mid-week emails get better results, but it ultimately depends on your audience.

Many work strictly from Monday to Friday, meaning that Saturday’s email will be buried before the recipient sees it. However, some people do read and respond to emails on weekends. This can be a good opportunity to get into their inbox during times of low traffic.

Experiment with List Segregation:Supercharging your Email Marketing

One of the most important parts of keeping an email list is using that list to conduct market research. The best way to do this is to separate the list into groups and send separate emails to each group. This allows you to test what works and what doesn’t. If you wish, you can send more information, but make sure which emails are hitting their targets.

For more related information you can check Mailcot and Migomail.

email marketing vs mobile marketing, Mobile Marketing

Email Marketing vs Mobile Marketing-which one is better

which one is beneficial  for your business and help you get more client-Email Marketing vs Mobile Marketing

As a marketer, we always need to find out the best marketing technique to promote our business and service to reach a number of the client within seconds and also to get traffic and more conversion plus we want to get the attention of the customer quickly to increase your sells.

What is Email marketingEmail Marketing vs Mobile Marketing-which one is better

Email Marketing is a shape of direct marketing that makes email as a means of communicating business or fundraising messages to a target market.
At its most basic level, email marketing is using electronic mail to sell your commercial enterprise. it is used to domesticate relationships with capacity customers, keep current customers knowledgeable and up to date on your brand, product, and carrier, provide promotions, bargain and sales provide to inspire customer loyalty, and extra.

What is Mobile Marketing

Email Marketing vs Mobile Marketing-which one is better

mobile marketing means selling a brand or business in a way this is greater efficiency for smartphones and different mobile devices through apps, social media channels, and also websites. mobile marketing is a multi-channel, virtual marketing method aimed toward attaining a target audience on their smartphones, tablets, and/or other mobile gadgets, via web sites, email, SMS and MMS, social media, and apps.

Difference between email marketing and mobile marketing

Email Marketing vs Mobile Marketing-which one is better

Why You Need an Email Marketing Strategy

Email Marketing vs Mobile Marketing-which one is better

you need a strategy that determines the who, where what and why of your email marketing activity. Without a strategy you’re shooting in the dark, also hoping that someone will engage with your email marketing vs mobile marketing  strategies are best for increase your growth of business


This is where an email strategy comes in to play. A strategy – simply put- is a plan to achieving your goals and objectives. Your strategy will define what email marketing to send, to whom to send it to and when to send it. Marketing research, industry insights and performance analysis of your own marketing campaigns all contribute towards your overarching email strategy.

TacticsEmail Marketing vs Mobile Marketing-which one is better

Creating a strategy doesn’t have to be a long process. Start with identifying what you are wanting to achieve, then conduct competitor insight, a little industry research, and insightful analysis into your customers and you are almost there towards a strategy. Without the first strategic step in your email marketing process, it’ll be incredibly difficult for you to determine if the tactics you are using are the right ones.


Your email strategy should be about building relationships with your subscriber and customer base. Data will also provide insights into what your subscribers engage with and what they don’t. Understanding the insights of what the data is telling you will ensure that your email marketing is optimized.

Target audience

This means a move away from the batch and also blast approach where you send the same message to everyone and focus on what the recipient wants to receive from you. Understand their interests, also their behavior and why they subscribed to your email marketing. Then with your strategy, use that knowledge to tailor and personalize the experience your recipients have with your brand.


By comparison between email marketing and mobile marketing of Email marketing has much more to offer than a click. Your subscriber base should be a loyal customer base to your business.

Email Marketing vs Mobile Marketing-which one is better

Email Marketing vs Mobile Marketing-which one is better

Whether you are looking to do B2C or business-to-business email marketing, there are definite benefits for companies of all sizes. Email Marketing vs Mobile Marketing who will get maximum return low cost and also help to generate leads

Greater Reach

The reach of emails is one of the best among all digital channels. With more and more people using smartphones, emails can be accessed anywhere, anytime.

Easy customizationEmail Marketing vs Mobile Marketing-which one is better

Emails can also be easily customize and this help in getting a better response rate. This is also a great way to retain customers.

Not Expensive

As mentioned earlier, emails are a cheaper medium than many other marketing channels. Keeping the ROI in mind, it is a good channel to send information and promote your brand in the best way.

Better information sharing

Emails can be the best way to share information in the form of text, images, graphs, and others to showcase your brand, share Company information and create CTAs.

In today’s ever-changing digital world, email marketing tends to take a backseat. However, if you haven’t considered it for your business already, now is the time. Working with a trusted marketing advisor makes the process simple and cost-effective. With a strategic approach, proper guidance and a strong message, your business are sure to benefit. email marketing and mobile marketing you easily calculate their feature and if we use email marketing is the best digital marketing technique.

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