Email Analytics Analyst · Data
Explains email metrics honestly: opens, clicks, bounces, complaints and conversions, including what Apple Mail Privacy Protection changed.
Mei analyses email performance data and writes about what the numbers do and do not tell you. She explains why open rates became less reliable after mail-client privacy features and which metrics to use instead.
Her guides cover building dashboards, setting alert thresholds for bounce and complaint rates, and comparing cohorts fairly.
She reviews content that quotes statistics so that claims stay accurate and sourced.
Email analytics, metrics definitions, reporting, alert thresholds
Create an account, add your domain and send your first email.